BRANDED GEN // FAMILY MEDIA PLATFORM
DON’T JUST START
A CHANNEL.
BUILD A PLATFORM
YOUR FAMILY CAN
GROW TOGETHER.
Branded Gen help families build the strategic foundation for a YouTube channel, podcast, shows, creator brands, or original media platform.
Together, we clarify what your platform is about, who it serves, how family members can contribute, and what systems will help you publish consistently.
Your family provides the ideas, expertise, stories, branding, and content. We help organize those pieces into a clear platform and practical launch plan your family can actually use.
This service is strategy and platform development only. Filming, editing, thumbnails, scripting, and ongoing content production are separately approved and added to your project.
STARTING AT $1,500
THE FAMILY ROLE MAP
EVERYONE DOESN’T nEED TO DO EVERYTHING.
EVERYONE NEEDS A MEANINGFUL ROLE.
A family media platform works best when responsibilities are clear. We help identify roles based on each person’s strengths, interests, age, available time, and desired level of participation. One person may fill multiple roles, and your family does not need every role.
HOST
Leads the channel, podcast or series on camera or behind the microphone and builds a relationship with the audience.
*Editing and production are handled by the family unless purchased separately from Branded Gen.
WHAT WE BUILD WITH YOUR FAMILY
We help your family create the strategy and operating system behind the platform. Your family creates the actual media content unless additional production services are included in your proposal. Branded Gen helps your family determine what it wants to create, who it is for, who does what, how the content is organized, and how the platform can operate consistently.
01
PLATFORM POSITIONING
Define what your platform stands for. Clarify your platforms purpose, voice, mission and audience promise using the ideas, experience and information your family provides.
05
RECURRING SERIES
01
Learn about your family, your story, platform idea, goals, existing brand, existing content, and available resources.
ACTOR + PERFORMER
Brings energy, creativity, personality, storytelling or perfomance to the content.
EDITOR
Turns the family’s recorded material into completed videos, episodes, or other publishable content.
Build repeatable formats. Develop ongoing show, episode, or series concepts viewers can recognize and return to.
DISCOVER
02
POSITION
Using the information your family provides, we clarify the platform’s purpose, audience, voice, and content direction.
RESEARCHER
Finds topics, ideas, information, and trends that may help the platform remain useful and relevant.
THE PLATFORM FOUNDATION
02
AUDIENCE DIRECTION
Know who you want to reach. Identify the audience your content is intended for and what topics may earn that audience’s attention.
06
PRODUCTION WORKFLOW
Create a system your family can follow. Establish a practical process for planning, preparing, filming, organizing, editing, reviewing, and publishing your family’s content.
Platform Positioning Statement
Audience Direction
Family Role Map
Content Pillar Framework
Recurring-Series Direction
Production Workflow Guide
Family Privacy + Content Boundaries
$1,500
03
ASSIGN ROLES
Identify strengths, establish appropriate family roles, and determine how decisions will be made.
INVESTMENT
PRODUCER
Organizes ideas, schedules episodes, tracks projects, and helps keep production moving.
BUILD THE FRAMEWORK
OPERATIONS
Manages files, equipment, publishing schedules, platform logistics, and other behind-the-scenes systems.
03
FAMILY ROLE MAP
Clarify who does what. Assign responsibilities based on each family member’s strengths and level of participation.
07
FAMILY BOUNDARIES
Decide what stays private. We help your family establish age-appropriate participation, privacy boundaries, approval responsibilities, and what your family will not be share publicly.
Platform Setup Checklist
Channel or Podcast Organization Plan
Tools + Resource Recommendations
90-Day Self-Directed Content + Launch Roadmap
Family Training + Handoff Session
30 Days of Reasonable Post-Launch Support
04
Using your families topics and ideas, we organize your content pillars, series directions, and a practical 90-day roadmap.
DIRECTOR
Protects the creative direction, guides the presentation, and helps the family make creative decisions.
04
CONTENT PILLARS
Create clear subject categories. Based on the topics, knowledge and ideas your family provides, we help establish the framework and organize the platform into repeatable themes. Your family creates the individual videos, episodes, and stories.
90-DAY LAUNCH PLAN
Give your families ideas, experience, and creativity a strong foundation that helps you create a platform you can learn through, grow together, and build soemthing the next generation can continue building over time.
Know what to do next. Turn platform priorities, content pillars, responsibilities, and publishing goals into a practical 90-day roadmap.
WHAT YOU LEAVE WITH…
WE DON’T PROMISE VIRAL SUCCESS.
WE HELP YOU BUILD A REAL FOUNDATION.
No one can honestly guarantee views, subscribers, listeners, or viral success. What we can help your family build is something more dependable: a clear platform, defined roles, repeatable systems, and a practical plan you can continue using.
THAT’S HOW YOU BUILD SOMETHING THAT LASTS.
INSIDE THE SERVICE
OUR SIMPLIFIED MEDIA PLATFORM LAUNCH PROCESS
05
PREPARE
Using your existing logo, brand assets, and information, we help organize the channel or podcast, existing assets, and systems your family will use to produce and publish.
06
LAUNCH
Your family leaves with a configured platform foundation, defined roles, and a practical plan for creating and publishing its own content.
*The framework is a one-time planning framework, not ongoing content creation or support. Scriptwriting, filming, editing, thumbnails, publishing, and finished media are not included unless separately approved.
BUILD THE FOUNDATION FOR YOUR FAMILIES MEDIA PLATFORM.
*Final pricing depends on the type of platform, number of participating family members, existing brand materials, setup requirements, and level of strategic support needed.
*No project begins and no payment is required until the scope, deliverables, timeline, and investment are clearly defined and agreed upon.
CONTENT + PRODUCTION NOTE:
The starting investment does not include original content creation, scriptwriting, filming, photography, video or audio editing, YouTube thumbnails, episode artwork, publishing management, or ongoing channel operation.
Those services may be available for an additional charge when separately reviewed, approved and listed in your written proposal.
YOUR FAMILY HAS SOMETHING WORTH SHARING.
BUILD A PLATFORM wORTH PASSING ON.
BUILD TOGETHER // CREATE TOGETHER // OWN TOGETHER // PASS IT ON.
STARTING AT
BASE SERVICE MAY INCLUDE:
Platform positioning and audience direction
Family Role Map
Content pillars + recurring-series direction
Production workflow planning
Family privacy + content boundaries
Platform setup using client-provided branding
90-day roadmap
Training and 30 days of support