OUR STORY
A FAMILY.
A CALLING.
A GENERATION.
Branded Gen is a family built creative company helping families turn their ideas into real brands, businesses, websites, media platforms, and projects.
We believe some of the most meaningful businesses, products, stories, and media platforms of the next generation are already living inside families.
What is often missing is clarity, structure, branding, systems, and execution.
That is where Branded Gen comes in.
We help families build something they can own, grow, and carry forward to the next generation.
FROM ADVERSITY TO A FAMILY BUILT COMPANY.
Branded Gen began with a difficult personal chapter.
In 2010, Jared Stadtman was sitting in a jail cell reflecting on a life shaped by childhood trauma, sexual abuse, addiction, and destructive choices.
In that moment, he began imagining a completely different future; one centered around family, purpose, creativity, and meaningful work.
He had this vision of his family traveling the country in an RV, building experiences that could impact people from the inside out.
There was no business. No platform. No resources. No spouse. No family yet. Just a vision. But that idea has always stayed with him.
THE FAMILY BECAME PART OF THE BUSINESS.
Jared married Whitney in 2011, and together they began building a life centered around family and purpose.
Over time, that grew into brands, media projects, original stories, and eventually Branded Gen Inc.
The biggest shift happened when their sons, Warrior and Legend, stopped simply watching and started creating too.
Through projects like Trident Studios, Next Up: Legend, STADTSLAB, and The Extraordinary Adventures of Shifter & Swifter, the Stadtman family began learning firsthand what happens when a family creates together.
The projects became more than hobbies.
They became real world incubators for creativity, communication, ownership, leadership, and entrepreneurship.
WHAT BRANDED GEN
HAS BECOME
Today, Branded Gen helps families take what they already carry; their ideas, skills, experiences, creativity, products, and stories and turn them into something tangible.
The goal is not simply to launch another project.
It is to help families build skills, ownership, confidence, collaboration, and something the next generation can continue building.
-Branded Gen
OUR FAMILY MISSION
LIVE A LIFE THAT DEMANDS AN EXPLANATION.
“Our mission is to live a life so extraordinary, it demands an explanation; demonstrating purpose, integrity, and the transformative power of the Kingdom in everything we do.”
OUR FAMILY vISION
“Our vision is to cultivate a united family vision by a singular Kingdom purpose. Together, we will collaborate with Jesus, embracing His vision to take dominion, steward creativity, and make an impactful imprint on the world. As we live boldly and purposefully, we aim to inspire and empower others to follow in advancing the Kingdom.”
SAME FAMILY. BIGGER PURPOSE.
OUR FAMILY vERSE
“The Spirit of the Sovereign Lord is on me, because the Lord has anointed me
to proclaim good news to the poor. He has sent me to bind up the brokenhearted,
to proclaim freedom for the captives
and release from darkness for the prisoners.”
(Isaiah 61:1, NIV)
ISAIAH 61:1
LET’S BUILD SOMETHING WORTH CONTINUING.
If you are a family with an idea, a creative partner, a business owner, or someone interested in the future of Branded Gen, we’d love to start a conversation.